The Three Requirements of Useful Technology (continued)

To be useful, new technology needs to meet three standards. It must be powerful, simple and cost-effective. Cost-effective While fanaticism in defense of simplicity is an admirable virtue, every product’s longterm staying power is defined by its unique intersection of power and simplicity and cost-effectiveness, the three legs on which every value stool stands. First-time…

Has LegalZoom lost its bloom?

Canceling an initial public offering at the last minute, terminating a years-long process and killing insiders’ financial dreams, is incredibly painful. When LegalZoom withdrew its IPO the day before its scheduled climax on August 3, the immediate waste of $3.5 million in cash was probably bearable. The likely damage to the firm’s reputation and relationships…

Simple Samples

Large numbers of the members of the audiences at our webinars have asked for their own copies of the forms used to illustrate TheFormTool’s features. We’ve just added a package of four “Simple Samples” to our resource list, available for downloading. They demonstrate best practices to simply and easily build: Master Lists Conditional rows in…