Collecting and storing data is valuable. Using it is priceless.
Companies—firms like yours and ours—spend enormous sums to play their parts in the exponential growth of stored data, and we all do a terrific job of it. We collect information at every opportunity, with every click. We spend nearly equal amounts every year tucking it away for safekeeping.
With all that, though, we typically use only a minuscule portion of all that data, less than one-half of one percent (.5%) of available data according to Mr. Marr in Forbes. That leads to two possible conclusions, each worth a thoughtful CEO’s consideration. Either we’re woefully underutilizing data we’ve collected and stored, or we’re spending 200 times as much as we should on collection and storage.
You’re invited to view our two-minute video as it simultaneously pulls data from seven different sources—using text, graphics, computed data, and decisioning logic—to create multiple forms, correspondence, and reports.
Doxserá DB allows ordinary people to accomplish extraordinary things with their data.